Infos About Organic Cotton
With each organic cotton product you buy,
the proportion of organic and sustainable agriculture increases.
Join this process and let organic cotton become your standard.
WHAT MEANS ORGANIC COTTON?
Organic cotton prevents the leaching of cultivable land and allows the continous existence of permanently fertile soils and a nurture ground for a biodiversity of insects, birds and other animals. For a KbA certification (certified organic cultivation) the soil has to be farmed without synthetic and chemical fertilizers for three years. Of course it includes the organic cotton seed, which has to be free of GMO. Instead certain species of insects are used as natural pesticides.
In order to avoid one-sided usage and a subsequent loss of nutrients, a certain crop rotation must be maintained. This means cotton is allowed to grow on the same field only once every three years. In between other organic products can be cultivated, so the farmers are able to secure their own diet or resell it.
REDUCED WATER CONSUMPTION
Humus is a natural plant fertilizer, since it stores nutrients. Conventional cotton plantations have a much thinner layer of humus, as the nutrients are added artificially by chemical fertilizers and pesticides. In contrast, a thick humus layer is required for organic cotton. This allows for a better storage and retainment of water in the soil and thus also restricts further water consumption. Our cotton is grown in India, where 90% of the water used is obtained from the monsoon rain. Artificial irrigation can thus be reduced to a minimum or avoided completely.